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KEYWORD RESEARCH A LA CARTE > $150.00 to $600.00

Despite the myriad changes to Google’s ranking algorithm over the past year, keyword research is still the foundation for a good SEO strategy. It does no good to be ranked #1 for a keyword few people actually use. WESST’s subscription to Keyword Discovery, a premium keyword database used by SEO professionals, ensures that we’re providing the highest quality pure keyword data that is free from all skew caused by automated agents such as search engine crawlers, rank, and bid checkers that can inflate search queries. Prices for keyword research varies based on the complexity/competitiveness of your industry. Use the inquiry form to request a quote.

  • Keyword research for up to 1000 core and supporting keyword phrases
  • Selection of recommended phrases to utilize for content optimization
  • Title tag recommendation and meta description copy for homepage
  • D-I-Y SEO instructions for selecting/crafting meta tags and writing content to incorporate targeted keywords 

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SITE AUDIT REPORT   > $750.00 (Payable in two installments.)

  • Internal and External Link Structure Analysis
  • Website Download Speed Analysis with recommendations on how to improve download speed
  • Crawlability Issues including dynamic urls, Flash, Ajax, Javascript navigation and other coding issues affecting accessibility
  • Site Structure/Information Architecture Analysis including duplicate content/canonical issues 
  • Competitive Analysis
  • Cross Browser Compatibility Analysis (how your site appears on the top 3 web browsers)
  • Recommendations for Improving Search Engine Visibility for Local Search if Applicable
  • Competitive Analysis and Link Prospect Research
  • Industry-specific Link Building Recommendations/How-to Instructions
  • Website design/usability review+ recommendations 
  • Social Media Analysis/Recommendations/Tips

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SOCIAL MEDIA PACKAGES > $250.00 each

Whether you consider it a trend or a revolution, social media is changing the way people and companies market themselves online. WESST can help you create a social media strategy that works for you. Each package includes one-on-one strategy development consulting:

  • Twitter Package includes account set-up assistance and how-to tips and tools to streamline account management, creating a professional profile that will attract followers, page design tips and tools, and other do’s and don’ts for tweeting.
  • Facebook Package includes assistance setting up a public profile page for your business (a.k.a.Fan Page) on Facebook and how-to instructions on how to use your personal and business profile for social networking and business marketing
  • LinkedIn Package includes account set-up assistance and how-to tutoring on utilizing LinkedIn to market yourself and/or your business

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SOCIAL MEDIA CONSULTING | $50.00/hour; one-hour minimum

Social Media Optimization Consultation can include advising you on how to use blogs, social bookmarking sites, social news sites, embedded video, etc. to help increase your inbound links, site rankings, traffic and conversions. 

 

CONTENT DISCOVERY/CURATION | $350.00/month &gt 3-month minimum

If you don’t have time to set up and manage a Twitter account, let us toot your horn on Twitter for you. You will have the ability to post to your account when you have time knowing that your account will never be inactive. There’s only a 3-month contract, so, if, after a few months, you feel like you have a handle on how to continue building your network on your own, you can discontinue our service. 

Here’s what we’ll do:

  • Set up your account on Twitter with a unique (non-Twitter) background and color scheme to complement your company image/logo
  • Find relevant people to follow in your industry
  • Research trends/news in your industry and post informational links that will interest your current followers and attract new followers (average of 25 tweets/100 new followers a month)

Things that will require your input/participation:

  • Sharing product and/or people photos to post
  • Discussing promotional offers such as contests or discounts
  • Updating and optimizing your website content and/or blog (There’s no point in tweeting unless you have quality content to which you can occasionally point your followers and increase your site/blog traffic and inbound links.)

 

SEO COPYWRITING > $50.00/hr for editing | $75.00/hr for original text

Writing for the Web is very different than writing for print. It requires a fusion of creative writing skills and technical SEO know-how. A good SEO copywriter has to inject targeted keywords into compelling readable copy that attracts potential customers, search engines, and links. WESST SEO copywriting services can be utilized for:

  • Content Development
  • Article Writing and Submissions
  • Online Press Release Writing and Submissions

 

LINK DEVELOPMENT > Call or email for an estimate

Inbound links from quality, authoritative sites are one of the most important search engine ranking factors.  It’s better to have a handful of one-way inbound links from relevant authoritative sites that have a high Google Page Rank than obtaining hundreds of mutual link exchanges or poor quality, non-relevant inbound links from link farms or what we call “bad neighborhoods.”

It’s also better to build inbound links slowly and consistently, so you don’t raise red flags with search engines of possible link buying. This is why our link development services are billed on a monthly retainer basis rather than as part of a package that guarantees a bulk quantity of links all at once. The key to making inbound marketing work is to offer visitors content that is compelling and informative so that others will link to it from their websites, blogs, and social media sites. We work with our clients to put together a structured link strategy for building quality, one-way links. Our link building services focus on building relevant natural links to your site. We don’t participate in link buying.

Call 1-800-GoWESST (1-800-469-3778) or use this form to request a free link building quote..

 

SEO TRAINING CLASSES + ON-SITE WORKSHOPS

WESST offers a half day SEO 101 class and a 4-part Internet Marketing series at the WESST Enterprise Center in downtown Albuquerque on a regular basis. WESST can also offer on-site SEO training classes for you and/or your employees on the basics of SEO. If you’re interested in our on-site training, use this form to request a custom SEO quote.