SEO Tips and Tools
SEO Tip of the Month
If you want to make your site more visible to search engines, build a site map and link to it from every page of your website. Sitemaps facilitate the crawlability of your website for search engine spiders, making it easy for them to find all of your content from any entry page. You'll find links to free sitemap generators on Google's Webmaster Tools page.
Free Keyword Research Tools
The SEO Book Keyword Suggestion Tool is a fast, free easy-to-use tool powered by Wordtracker that can help you discover what keywords you should be targeting for your website.
tools.seobook.com/keyword-tools/seobook/
Digital Point Solutions offers another handy free tool that tells you how often a phrase is searched for and provides suggestions for alternate (but similar) keywords.
www.digitalpoint.com/tools/suggestion/
Register for two free hours of keyword research from Wordtracker, a premium web-based subscription keyword research service.
www.wordtracker.com
This tool from SEO Tools issues a percentage score that indicates how difficult it would be to rank on the first page for specific keywords or keyword phrases; higher percentages mean greater difficulty.
www.seochat.com/seo-tools/keyword-difficulty/
Marketleap's nifty little tool checks to see if your site is in the top three pages of a search engine result for a specific keyword.
tools.marketleap.com/verify/
Free Link Tools
Marketleap’s link popularity tool not only helps you find out who is linking to your site, it also provides you with a benchmark report that shows you where you stand in comparison to your competitors.
www.marketleap.com/publinkpop/
Unlike a lot of tools that only check a single page for broken outbound links, Dead-Links.com's tool checks for broken links throughout your entire domain.
dead-links.com/check_links.php
LinkPopularity.com's free tool that allows you to query Google, Yahoo, and MSN and reports on your link popularity.
www.linkpopularity.com/
Miscellaneous Tools and SEO Resources
Bad Neighborhood's cool tool will scan the links on your website and flags potential problems with your linking strategies, such as linking to bad neighborhood.
www.bad-neighborhood.com/text-link-tool.htm
XML-Sitemaps.com offers this free online Google XML sitemaps generator.
www.xml-sitemaps.com/
Sign up with your Google account for this free service offering website traffic measurement and interactive reporting. A great way to see how visitors actually interact with your site.
www.google.com/analytics/
Register for one of Search Marketing Now's free Webcasts and learn the latest search engine marketing techniques from the industry's leading authorities with the convenience of attending online.
searchmarketingnow.com/webcasts
On-demand search marketing Webcasts sponsored by iProspect are an excellent resource for learning SEO/SEM strategies, tactics and solutions. Just fill out a registration form and you can view any Webcast listed on the site at a time that's convenient for you.
www.iprospect.com/about/searchmarketingwebinars.htm
WebSiteOptimization.com offers a cool web-based tool that will analyze the download time of any Web page.
www.websiteoptimization.com/services/analyze/wso.php
SEOmoz is a Seattle-based SEO company that provides education, tools, resources, and paid services for search marketers and site owners worldwide.
www.seomoz.org/
A section of Search Engine Watch called Search 101 (formerly called A Webmaster's Guide To Search Engines) provides webmasters, site owners and web marketers with tons of useful search marketing information – from properly submitting to search engines to search and user-friendlhy page design.
searchenginewatch.com/showPage.html?page=webmasters
The Internet Archive (IA) is a non-profit organization dedicated to maintaining an archive of the Web and multimedia resources. The Archive includes archived copies of web pages taken at various points in time, as well as software, movies, books, and audio recordings. Be sure to check out their "Wayback Machine" that gives a snapshot of web pages throughout their history
www.archive.org/index.php
Ecommerce Times offers free access to e-marketing articles that will help you conduct business successfully on the Internet.
www.ecommercetimes.com/perl/section/emarketing/