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WESST Rio Rancho TrainingSmall Business Lunch ‘n Learn: Starting a Business – Competitive Analysis Tool

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Starting a Business – Competitive Analysis

One of the biggest challenges in starting a new business is figuring out who your competition is, and what they are already doing for your future customers. Join WESST & Wells Fargo for an informative session to learn about the resources available for competitive analysis, and how to incorporate that information into your plan for starting a business.

  • You can compare your business to others in your industry, locally and nationwide – this allows you to see where you stand and where you may need to pay a bit more attention to expenses, marketing efforts, or other business activities.
  • You can map the location of competitors, suppliers, and customers – this will help you identify possible underserved markets or areas that have little competition.
  •  You can research the best places to advertise using advanced filters, such as household income and education level.  This may help you make the most of your marketing dollars.

This event will be hosted at the WESST Rio Rancho office, and lunch will be provided. Register today for this valuable learning opportunity!