WESST Client Profiles

Marilyn Mayse

Crazy Maizy’s Fabulous Popcorn Factory

Marilyn Mayse has been a huge supporter of WESST for over 15 years. Last year, she approached Jennifer Craig, WESST’s Regional Manager in Las Cruces, as a client with the idea of opening a gourmet popcorn storefront, offering an array of sweet and savory popcorn. Mayse was introduced to gourmet popcorn coincidentally at a high…

Krysia Boinis

Vapour Organic Beauty

Krysia Boinis has much to be thankful about these days. The last couple of years have been of whirlwind of success for the young Taos, New Mexico-based entrepreneur and long-time WESST client.

Matt Kreitman and Robbie Lipworth

Groundfloor, LLC

With limited funding in the early stages of the business, the entrepreneurs were flexible and strategic with their business decisions. Initially, only pocket change was invested in their fledgling business and work took place at a metal picnic table in an old cider bottling plant.

Rochelle Williams

Construction Reporter

The only locally owned-and-operated business of its kind in New Mexico, the company publishes an online bid calendar that covers public and private commercial construction projects out for bid in New Mexico and surrounding areas.

Tina Cleveland and Marie Lapina

Medical Practice Solutions

Medical Practice Solutions streamlines the medical billing and credentialing processes in order to increase revenues for their clients. Their four main services include medical billing, patient accounting, medical provider credentialing, and consulting.

Juanita Finger

Tokay Bead Art

Through a series of phone discussions between Ms. Finger and WESST consultants in Roswell and Santa Fe, WESST provided ideas and resources to help Ms. Finger increase name awareness for her business and expand her market beyond the southeastern New Mexico region.

Silvia Terrazas

Video Exitos, Inc.

In 2000, Silvia, with her Employment Authorization Card in hand, came to WESST for a loan to open a video rental store. She had been a seasoned businesswoman in Mexico, so, she knew the industry. In New Mexico, however, she had to learn about business (taxes, codes, bookkeeping).

Nancy Judd

Recycle Runway

Nancy Judd, Principal of Recycle Runway™ of Santa Fe, New Mexico, is the quintessential entrepreneur. In 2007, Nancy Judd started Recycle Runway, an environmental education entity that uses fabulous couture garments that Nancy creates from recycled “stuff” to capture the attention of people worldwide.

Diane Barrett flanked by sons

Diane’s Restaurant

For Diane Holloway, reaching a low point gave her the momentum to leap from pastry chef to successful entrepreneur. She moved quickly from no job prospects to using a $5,000 SBA microloan from WESST to grow a trio of eateries.

Great Livin'

Great Livin’, LLC

As a therapist working with adults with developmental disabilities, Matt Poel was often frustrated by the limitations he saw imposed on his clients by the agencies that provided their residential care. Giving people the “dignity of risk,” became the mission behind Great Livin’.

Jeanette and Martin Candelaria of Greetings, Etc. Inc.

Greetings, Etc. Inc.

Jeanette and Martin Candelaria are growing a profitable and successful business in an industry where many companies are struggling. Their combination of extremely high quality printing and mailing services along with a positive attitude and flexible customer service keep the customers and jobs flowing.