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The Business Development Plan A client recently asked me a very good question: What are the most important minimum basics she must keep in mind if she’s going to be…
Read MoreThe Daily Cash Flow Break-Even Sales Point After creating the business development plan (outlined in my previous post), the second thing I believe the smart business owner must come to…
Read MoreThe Ideal Customer Profile – Profit by Serving the Right Customers After creating the business development plan and calculating your daily cash flow break-even point in sales (my previous post),…
Read MorePaying Attention to Team Tasks and Rewarding Excellence In this last installment of “The Four Things Every Business Owner Must Know About His Business,” I’ve saved the best for last….
Read MoreYou might call it “employees gone wild.” Several stories have appeared in the news lately about employee behavior that seems to almost defy belief. Middle-aged workers posting a “kick me”…
Read MoreOne service WESST offers to small business owners is one-on-one consulting. Whether you have the beginnings of an idea for a start-up, or have been in business for thirty years,…
Read MoreIf you’re a small business owner, you should consider participating in Small Business Saturday this year! Small Business Saturday is a special day where communities are encouraged to support small…
Read MoreAre you thinking about starting a business? This time of year, you’re not alone — one of the most common New Year’s resolutions is to improve an employment situation. For…
Read MoreMoney, or the lack of it, seems to be the main issue that constantly confronts small businesses. Whether the business is just starting or has been in business for awhile,…
Read MoreThere are many methods for increasing sales – changing locations, expanding markets, adding new products, cloning good customers (adding new customers and ensuring existing customers continue to buy), incentive programs,…
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