WESST Client Profiles
Mrs. Bee’s Children’s Books, LLC
Diana Henson resides in the rural area of Dexter, NM, and has managed her farm for many years. She had heard of WESST through a friend and knew they provided business support. Diana had just started thinking about writing children’s books, and she reached out to WESST Roswell in August 2022. She wanted to pursue her…
AGA Smör, LLC
AGA Smör is a Santa Fe, New Mexico-based business with Swedish influence making artisanal seasoned butters with goal of enhancing meals and simplifying the daily cooking experience. Anika’s entrepreneurial journey began with her then two-year-old daughter, who was deep in the life-changing moment of experiencing solid foods. Wanting to create more flavorful and easier options…
Casa Fina Mexican Cuisine
Josefina Verduzco is the passionate owner of Casa Fina Mexican Cuisine. She is focused on bringing authentic flavors to the community through high-quality dishes made with fresh, locally sourced ingredients. Josefina first met with WESST in June 2023 seeking funding for her business. She met with our Lending team and was able to complete a…
Nini’s Produce, Foods, and Crafts, LLC
Jeannie Benally, owner of Nini’s Produce, Foods, and Crafts LLC, is a farmer, living in the rural community of Fruitland, NM. Through training and consulting with our WESST Farmington WBC, she has learned how to profit from her produce, by diversifying and expanding her products and actively participating in local markets. Jeannie sells traditional vegetables…
Visionary Imagery, LLC
Maia Franz is a fine art photographer, specializing in black and white photography, and owns Visionary Imagery, LLC. She first learned of WESST through the Small Business Administration (SBA)’s Ascent program in October 2024. In 2023, Maia went through a monumental life change, suffering from a heart attack and multiple strokes, all due to an…
Arzi’s Lawn Care LLC
Arzi’s Lawn Care offers a wide variety of home services, including everything from lawn maintenance to landscaping in residential and commercial spaces. Joshua Arzabala bought a $50 used lawn mower and, without any prior knowledge in business, he embarked on a new journey to take his own path to start something new. He first came…
Boujee on a Budget Bridal
Christina Starr founded Boujee on a Budget Bridal to offer high quality, affordable options for budget-conscious brides. Based in Albuquerque, they also have an online store and ship to all 50 states. Seeking to expand into a larger location in January 2024, she approached WESST for loan assistance. Initial consultations highlighted that Christina needed to…
Splash Mobile Grooming
Samantha Blanton always had a passion for animals, and after years of working in the pet industry, she realized there was a growing demand for more convenient grooming services. In 2024, she opened Splash Mobile Grooming, a mobile dog grooming service operating in Albuquerque and Rio Rancho. Their business model emphasizes convenience for busy pet owners and…
Tierra del Alma
In August 2021, Melissa, a former schoolteacher, is the owner of Tierra del Alma, a ranch providing lodging, Equus coaching, workshops, and clinics, in Hondo, NM. She originally considered starting her business in California but moved back to Hondo for family. This change in plans took courage and a dedicated support system, as her original…
El Coco Pirata LLC
Jorge and Carmen Cruz Garza are the proud owners of El Coco Pirata LLC, a unique culinary gem in the heart of Roswell. The now-franchise owners’ journey began several years ago, when they were inspired by their love of food and desire to bring something new to their community. The Cruz Garza family encountered hurdles…
Omie’s Nizhoniful Mess
Omie’s Nizhoniful Mess is locally and Native owned by Naomi Greymountain, a Navajo woman who blends traditional Native work of beading and jewelry making along with inspiring floral designs. Nizhoniful in Navajo means beautiful, giving meaning to Naomi’s collections in which each are unique and handcrafted. Each piece of work is created and crafted in…
Monet’s Skin Studio
Monet’s Skin Studio is a locally owned relaxation and beauty spa, located in Albuquerque’s Nob Hill. The studio provides skin services to help clients replenish and address their skincare needs. With a mission aligned to help clients look and feel their best, they offer services including Facials, Chemical Peels, Red Light Therapy, High Frequency Therapy,…
Libélula Financial
Brenda partnered with her husband to start J&B Gardens, a family-owned landscaping business. She began taking care of their bookkeeping needs while continuing to work with another contractor as a full-time office manager. Brenda then decided to open her own business: Libelula Financial, a bookkeeping service that assists businesses with acquiring the permits and applications…
Luna and Luz
“Luna and Luz” (Tess’s daughters’ middle names) is a retail shop, located in the historic Albuquerque Old Town district. Her shop showcases nearly 200 local artisans, including many women-owned and Albuquerque-based businesses. Tess is in the business of invigorating the local economy and making our community rich by supporting vendors and artists who are true…
Kesha’s Space LLC & Brown Sugar
Kesha’s Space LLC & Brown Sugar are owned and operated by Army Veteran Kesha Janaan Jaramillo. Kesha’s Space LLC offers a revolutionary approach to skin, body, and hair care through her brand “Brown Sugar”. In addition, Kesha’s Space is a hub for entrepreneurs in need of social media marketing and web design services. Her products…
The Magic Cookery & Naples Drizzle
The Magic Cookery offers a full-service professional commissary kitchen for food service providers. Designed with the client in mind, The Magic Cookery is fully registered and compliant with the FDA. In addition to kitchen services, they offer packaging and bottling facilities. Additionally, The Magic Cookery is home to Naples Drizzle their original manufacturing brand. Naples…
Bosque Mobile Bicycle Repair
Bosque Mobile Bicycle Repair is a convenient remote repair service in the Albuquerque area that helps you keep your bikes properly maintained and tuned, so you spend more time on roads and trails and less time in the shop. It doesn’t matter if you are at home, work, or anywhere in between, Bosque Mobile Bicycle…
FZK Franziska
At FZK, we are a partner who knows the brand in our clients’ hearts and translates it into a curated online presence. We’ve been building a customized online presence for our clients since 2005 and are proud to offer a full-service creative team at your fingertips. Most clients find that our services go beyond web…
Bluehorse Realty NM
Owner Alyssa Begay started Bluehorse Realty NM in the midst of the COVID-19 pandemic in April 2021. Bluehorse Realty NM provides exceptional service to clients seeking to buy or sell their real estate in San Juan County, New Mexico. Alyssa started and named her business as a dedication to her grandparents and their Native community…
Rocky Ridge Gas + Market
Rocky Ridge Gas + Market is a Navajo-owned convenience store providing fresh food and reservation staples to the Rocky Ridge, AZ community and surrounding area. They curate “Grandma Baskets”, a selection of popular foods and staples, for relatives who want to provide Shima’ sani (grandmother) with her favorite foods as donated purchases from the market…
P/7 Construction
P/7 Construction is a single member limited liability company based out of Kirtland, NM serving the Farmington and Durango communities. P/7 Construction’s mission statement is to build community with honesty and quality. Kurt started the business in the mists of the COVID-19 pandemic in 2021 after losing his father and returning to his home-town roots….
Feral Lore Perfumes
There is just something to be said for child’s play and exploration in fields of flowers. As a young girl, little Kate discovered her love for aromatherapy by blending petals together to smell their remnant on her fingertips. Upon reflection, Ms. Viers shares, “I created Feral Lore Perfumes with a desire to share my passion…
Heritage Tapestries
Elizabeth produces one-of-a-kind original handwoven tapestries for interiors, in addition to teaching classes to weavers on the art of handwoven tapestry and design. Elizabeth is a second-generation tapestry artist of over fifty years. Elizabeth first wove tapestry based on the Mexican and Rio Grande techniques, and then expanded into those of the French tapestry tradition,…
Olive Tree Compounding Pharmacy Co.
Olive Tree Compounding Pharmacy Co. is the State of New Mexico’s only African American-owned Compounding Pharmacy. Our planet is home to over 7 billion humans, each individual and unique. Olive Tree Compounding is unique in offering individualized treatments through medications specifically engineered to suit each patient’s customized needs. If you’ve ever asked your doctor, “Is…
Twenty2seven Photography LLC
Twenty2seven Photography LLC originated in New Mexico and is a lifestyle and outdoor family photography company. The business was created in late 2021 and is owned and operated by Roseanna Chavez. Roseanna has created an “on-location” photography company that focuses on photographing their clients where they feel most comfortable. Shooting “on-location” provides diverse backgrounds and…
PHREE Project
The PHREE Project (People Helping Reach Everyone Everyday) offers community-based outreach programs that focus on bringing communities together through positive events. The PHREE Project has been promoting outreach in communities since 2014 and partners with various organizations to help make a difference and bring hope to underserved and impoverished areas. PHREE partners with both faith-based…
Maman Atelier
Maman Atelier manufactures and sells lingerie using environmentally friendly fabrics. Kai Lani Mayer, owner, believes that garments should be made to endure years of well-loved wear and, with proper care, can become more beautiful with time. She sells online and attends pop-up shops and events around the state to promote and sell her lingerie. Kai…
Clementine Services LLC
Michelle Clemishire is in the process of establishing her startup business within the field of federal contracting and commercial construction. She will focus on work within the Durango area and soon expand into the greater 4 Corners Area as her business builds. She is working to obtain her status as an 8(a) business located within…
VIIIZON Academy LLC
VIIIZON Academy LLC prides itself as the New Mexico epicenter for performing arts culture. They focus on a wholistic approach to training dancers, ensuring students are mentally, emotionally, and physically prepared to fulfill their unlimited potential. “Our goal is to build confidence, dedication, and elicit enthusiasm in the students.” VIIIZON Academy offers a wide array…
Dodysdodat Creations
Dodysdodat Creations is jewelry made by Mary Bevers. Mary started making jewelry when she was 9 years old. After making jewelry for her friends and family as gifts, she decided to take her jewelry-making passion seriously and turn it into a business. She has been using her own funds and support from her husband to purchase…