Sips on 66
- 21 hours ago
- 2 min read
Grecia and Italia are sisters and founders of Sips on 66, a mobile beverage business. The sisters launched Sips on 66 in September 2025 with a vintage truck. Their grandfather operated beverage trucks in Mexico for more than a decade, building strong relationships with community, and serves as the inspiration for the family-owned and operated business. He didn’t just serve drinks; he created meaningful experiences. Sips on 66 focuses on offering beverages that stand out from traditional event drinks. The sisters launched Sips on 66 in September 2025 with a vintage truck.Â
A WESST team member tried their drinks at a local community event in Hobbs and invited them to take part in the Power Tools program. Grecia and Italia began working with WESST to receive mentorship, training, and hands-on guidance to help them prepare for expansion. The sisters soon realized their original setup using a vintage truck was limiting their capacity and seasonal operation. Â
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Grecia and Italia worked with WESST to secure a business loan to complete their new mobile beverage trailer. They were able to invest in equipment for larger scale operations, like a commercial generator and juicing equipment and licensing and permits for events in New Mexico and Texas. Â
Just yesterday we officially received our loan through WESST, and we are incredibly grateful for the opportunity. The process was much more approachable than we expected, and the support from their team made a huge difference. They guided us through every step and truly want to see small businesses succeed. We highly encourage anyone with a business idea they are looking to bring to life to allow WESST to be part of that journey.