

ValidSync
Albuquerque, NM In 2025, Solomon Gbara first learned about WESST through Jordan Tate, owner of Creative Duke and WESST Incubator member. Solomon was interested in learning more about credit, who to speak to, and was referred to Melissa, WESST’s Loan Operations Officer. As a UNM college student and young entrepreneur building his own business, ValidSync, Solomon wanted help in establishing an LLC and taking care of his credit. He was able to successfully set up his LLC with t


Pro Homemaking Services
Farmington, NM In April 2024, Renee Jones moved Pro Homemaking Services into their new office space at the Enterprise Center at San Juan College Quality Center for Business (QCB) in preparation for their expansion. WESST’s Farmington Women’s Business Center is an economic development partner also housed at the QCB. The support from WESST to strategically plan has been crucial for Renee, as she was able to effectively prepare for expansion, develop cash flow knowledge and mak


Powerful Changes LLC
Albuquerque, NM Dawn Weiburg first connected with our former WESST Rio Rancho office in the spring of 2025. After a major life transition brought her to Albuquerque, she was looking for expert guidance to relaunch her 35-year coaching and personal training career. She wanted to establish a powerful, professional online presence for her new business, Powerful Changes. As a new resident to the city, she faced the significant challenge of building a business from the ground up


Hair by Andy Nunez
Las Cruces, NM Andy Nunez, a hairstylist based in Las Cruces, had opened his own salon. Like so many others, he didn’t know where to start, but he managed to do it anyway. He found himself struggling with cash flow and needed help, but wasn’t sure where to find it – that's when he found out about WESST. His former salon received a small business loan, and he decided to reach out to our team in Las Cruces for support. He was facing obstacles in his business financials, from


Rich Empowerment
Navajo Nation / Window Rock, AZ Elaine Owens was first introduced to WESST in 2023 by a high school classmate, who happened to be a contractor with WESST’s Native Women Rising program. With starting her consulting business, Rich Empowerment, she faced obstacles with direction, support, and encouragement. Living on the Navajo Nation, Elaine found it difficult finding like-minded entrepreneurs. She teamed up with WESST and found what she was looking for, the empowerment to turn


De La Rose Flowers
Hobbs, NM In 2023, Marisol Chaves Salcido was working as a server at a restaurant in Jal, New Mexico, spending her evenings and weekends on floral designs. Despite having no formal training, Marisol, a self-taught floral artist, developed her skills working alongside her mother. It was clear she had a unique talent for creating beautiful and heartfelt floral arrangements. Her former employer suggested she meet with WESST, and she soon began discussing her dreams of starting


Allstate Security Services LLC
Allstate Security Services LLC provides long and short-term security services. Whether uniformed or in plain clothes, armed or unarmed, Allstate Security Officers are prepared to handle any situation to include, but not limited to – EMS Safety Instructor-led training programs, vehicle patrol and alarm response service, Bodyguards/executive V.I.P protection, special event guards, loss prevention agents, high crime property enforcement, civilian pepper spray training and vacati


Arzi’s Lawn Care
Arzi’s Lawn Care offers a wide variety of home services, including everything from lawn maintenance to landscaping in residential and commercial spaces. Joshua Arzabala bought a $50 used lawn mower and, without any prior knowledge in business, he embarked on a new journey to take his own path to start something new. He first came to WESST Hobbs with the intention of seeking help to boost his small business to the next level and was met with a professional and experienced team


Barbara Cedillo-Alvarez Writing Services
Barbara is a freelance writer and editor. She meets with potential and current clients online or in person, to discuss their writing and/or editing needs. She writes blogs, articles – educational and informational – to meet their content needs. Barbara has moved beyond content mills and has landed clients needing articles in a range of topics. She now has temporary assignments and writing location-based articles for a well-known real estate website (Movoto). She has establ

