Tortas y Tacos Guadalajara

Roswell, NM

When Pomposa Martinez arrived in Roswell, she dreamed of building a better future for her family. With her husband and three children by her side, she purchased a modest food truck and launched Tortas Y Tacos Guadalajara, bringing authentic Mexican flavors to their community. From the start, Pomposa’s warm personality and exceptional food quickly won the hearts of the local community, becoming a beloved fixture on Main Street. 

Her original food truck was aging and becoming increasingly unreliable, threatening the business she had worked so hard to build. It would no longer be approved by the city, and inspectors had given her a deadline. It was time to purchase a new truck, or close her business. Determined to keep her dream alive and refusing to give up, Pomposa turned to WESST, recommended to her by a trusted friend.  “WESST made me feel welcome, and I was able to communicate in my own language. Having Sylvia from WESST on my side made all the difference.” 

Pomposa had been saving, but she still needed help to bridge the funding gap. She was approved for a microloan of $10,000 to help purchase a new, fully equipped food truck. 

Meeting with the loan department was nerve-wracking because I initially felt they wouldn’t appreciate my small business. But they made me feel important, and I recommend WESST to everyone.

The loan Pomposa received from WESST was crucial for her business, and she’s since been able to expand her offerings and reach more customers than before, continuing to build her customer base. 

La historia de Pomposa es un testimonio de resiliencia, trabajo duro y el poder del apoyo  

comunitario. WESST se enorgullece de haber jugado un papel en ayudar a que Tortas Y  

Tacos Guadalajara continúe sirviendo a Roswell con excelente comida, sonrisas cálidas y  

un espíritu generoso.

Facebook: Tortas y Tacos Guadalajara