Stitched
- 2 days ago
- 1 min read
At its heart, Stitched is truly a family business. Owners, Gena and Gerardo (Gery) Bermudez, have built their embroidery and trophy business to reflect the community of Las Cruces. Gena’s family plays active roles, with her aunts, parents, and other family members creating a warm and welcoming environment.
Gena, Gery, and their team, are deeply committed to Las Cruces, donating their time, energy, and resources to school programs and community events. Whether it’s volunteering, supporting school activities, or helping create opportunities for students, their involvement has made a meaningful impact on the community. Gena’s dedication goes even further through her service on the local school board foundation, where she works to advocate for students, teachers, and staff, and educational growth.
In addition to Stitched’s community impact, they have proudly worked with WESST to strengthen their financial stability and literacy, improving their business bookkeeping and record maintenance. Through ongoing consulting and technical assistance, Gena and Gery have improved the financial foundation of their business, allowing it to grow while remaining organized and sustainable.
Stitched is more than a business in the Las Cruces community; it has become an example of what it means to lead with compassion, creativity, and service. Their success is rooted not only in entrepreneurship, but in their unwavering belief that strong businesses should also strengthen the communities around them.
